I found an advert which, I think, lies! I was looking through the newspaper that my parents read and I found the advert below. Now, let me first explain that I do not agree with the “news”paper that my parents read and given my personal politics it stresses me that they still get this heap of shit delivered to their door. I have offered to pay for a different paper but they have refused. I’m not sure why they still read the Express but it is a vile piece of work.
This advert is along the lines of what started me into this skeptical hole in the first place. Originally my father gave me a magnet that surround the fuel line in a car and then magically makes the car engine more efficient. I’ve written about it here. At first glance it seems reasonable that something might increase the fuel efficiency of an engine, but if it’s that simple don’t you think the manufacturers would do it anyway?
I wrote about a fuel chip I saw advertised in a motorcycle magazine here. It seems that this device is making very similar claims. Notice that if you want, you can get your money back if you aren’t happy with the results. This is a classic scam because no-one cares enough to ask for their money back.
Having looked at the website in this advert and the one for tank chip they both are in association with the same company.
This company is based in Paignton in Devon. They seem to peddle a lot of bullshit. Don’t buy anything from them.
The bike insurance people Bennetts did a proper testing regime on the tank chip and they found it makes no difference. You can see their results here: Bennetts.
If the product seems to good to be true then the chances are that it is.
So, while watching the Paralympics last night there was an advert for a weekly magazine that gives you the parts and instructions to build a toy warship. I can’t remember which one it was. I didn’t even see the “introductory” price offer. What staggers me most is the total price you would have to pay to finish the model.
£5.99 times 135 issues and you get a grand total of £808.65
Now even in these financial times I reckon you could buy a real warship for that price!
Here’s what it says on the back of a large juice bottle:
Sometimes people get caught up on this sort of thing and don’t think about the numbers involved.
Let’s consider a small playground of size 6 metres by 4 metres, which might just be enough for a set of swings. To pay for the transformation of this mediocre patch of land Robinson’s would have to sell 600 x 400 = 240 000 bottles of juice. SERIOUSLY?
If Robinson’s sell nearly a quarter of a million bottles then they would have to cough up for the transformation of a patch on land into some swings and soft surface. I reckon this conversion would cost about £6000 (a severe guess but probably about right) and this represents a cost per bottle of 2.5p and given a profit margin of, say 40%, this means Robinson’s are laughing all the way to the shareholders’ meeting.
Essentially this is an ingenious piece of marketing and I think they should be congratulated. Well done Robinson’s. It looks like they are doing wonders for the community but in reality they are doing little.
A similar scam, sorry marketing ploy, was run by Pampers when they said that for each pack of nappies sold they would donate a single vaccination to UNICEF. This is marketing at its worst. Trying to make companies seem like they care when in reality they are just doing it to make more money (the basics of capitalism I know!).
If these companies were truly serious about changing playgrounds or helping vaccinate the world they would publish something along the following lines:
We have decided to turn ALL profits for one year over to XXXX charity so that they are able to further our combined missions to improve the health and well-being of the children of this fragile Earth.
If a company did volunteer ALL the profits from one product line then I would happily buy them over another but when it’s just part of the marketing campaign then be cynical.
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